Well, it's not too hard. What do you think about the site? Do you think it's pleasing to the eye or do you find the menu too confusing?
Does the dynamic city logo look cool or do you think it's distracting?
Does the white background color stand out too much or is it relaxing to the user/visitor?
Do you think the content/text is too much where it will drive the user away or do you think it's the right amount to give good information to a visitor?
Hopefully I gave you some food for thought.